Creation of a pan-European online customer panel for Nintendo

Nintendo of Europe GmbH was looking for an efficient panel and customer survey platform which could use the customer data stored in its CRM system and provide fast and cost-efficient customer feedback. In the end, it opted for Globalpark’s EFS Panel which can be used to implement product tests and campaign evaluations on the basis of online customer surveys.

The following decisive factors swayed Nintendo’s decision in favor of Globalpark solutions:

Globalpark provides one of the world’s most efficient and versatile solutions for professional online market research
Maximum usability: an intuitive user interface means that even high-end online market research projects can be implemented with ease
Simple integration into existing CRM systems
Location-independent access via a Web-based platform
High-performance conjoint module for concept tests
The software is maintenance-free and does not require any updates